Newsmarket
AUG 2018
Isner Wins for the Fifth Time at Atlanta, Zeballos Stays Hot in Doubles
FILA sponsored tennis player John Isner continued his impressive 2018 campaign Sunday, defeating Ryan Harrison 5-7, 6-3, 6-4 to capture the BB&T Atlanta Open title. The win marks Isner’s fifth win in his last six attempts in Atlanta, and is his second consecutive win in the final over Harrison.

Isner used a dominant forehand all week to overcome the likes of Alex de Minaur, Mischa Zverev and Matthew Ebden en route to the final. “It’s incredible, and I think I said it last year, I feel like there may come a time where I’m not back in the finals, or I’m not the champion again, but as it stands right now, I’m very happy to be the champ here,” said Isner of his remarkable history at the BB&T Atlanta Open.

Isner is in the midst of his career best season on the ATP World Tour, having secured his first Masters 1000 title earlier in the year at the Miami Open. Isner also made his career first Grand Slam semifinal, two weeks ago at Wimbledon.

FILA sponsored tennis player Horacio Zeballos and partner Julio Peralta continued their dominance on the ATP World Tour doubles ladder Sunday, defeating Oliver Marach and Mate Pavic 6-1, 4-6, 10-1 at the German Open Tennis Championships, presented by Kampmann.

The win in Hamburg is Zeballo’s second in as many weeks (Båstad), and third overall in 2018. “It is amazing," said Zeballos. "I have been watching this tournament since I was a kid. It is a very important tournament and it is such an honor to win this. We are really, really happy."

Zeballos has now accumulated 10 career tour-level doubles championships, six of which have come with Peralta. Zeballos is currently ranked No. 31 in the men’s doubles ladder.
JAN 2016
FILA PARTNERS WITH MOUNTAIN DEW’s GREEN LABEL EXCLUSIVES (GLX) PROGRAM ON A FOOTWEAR COLLABORATION
(FILA North America) – In the 90’s FILA footwear found its way to the NBA hardwood with iconic silhouettes on the feet of the world’s top athletes. FILA’s on court presence would trickle down to playgrounds and street corners worldwide. The M-Squad style was one model that originally designed for the playground and then made its way to into NBA stadiums. FILA’s heritage spans across many sports but the historical aspect of the brand in the NBA was such a lightning rod. The M-Squad remains one of the iconic models that continue to transcend trends. It truly embodies the full circle of a basketball athlete from dreaming on the black top, to making it all the way to the NBA. Now it’s sees a reinvention into your closet with our latest collaboration with Mountain Dew GLX.

FILA x GLX
Exactly like the pair that debuted in the 90’s, the FILA x GLX M-Squad contains design and functional elements making it one of our most versatile silhouettes. Mixing the technical fabrication needed for rugged outdoor and indoor basketball courts with trend driven style accents. The collaboration features a premium all black suede upper with embroidered FILA logo branding. The pair sits atop a Dew Lime Green inspired outsole, carried over into a speckled midsole. Other product highlights include GLX branding on the sock liner and foot-bed & along with custom FILA x Mountain Dew branded packaging. The FILA x GLX M-Squad collaboration will be available exclusively at FILA.com & Footlocker on 12/9 at a retail price of $90.

About FILA USA:
For 105 years, FILA has believed that beyond activity, sport is an ever-expanding identity fueled by passions for excellence, adventure, competition, and pleasure. And so we have spent the last half-century accompanying those who courageously challenge limits and defy expectations while radiating sophistication. It is through this uncommon experience that we have learned: anyplace, anywhere, life in motion is a beautiful thing.

About GLX:
Mountain Dew Green Label Exclusives (GLX) Program brings artists and athletes together with top designers and brands to produce one-of-a-kind and limited edition lifestyle product inspired by the Mtn Dew® brand

About DEW:
Mountain Dew, a product of PepsiCo Americas Beverages, is the No. 1 flavored carbonated soft drink in the U.S. With its one-of-a-kind citrus taste, Mountain Dew exhilarates and quenches with every sip. In addition to original Mountain Dew® and Diet Mountain Dew®, the permanent DEW product line includes Mountain Dew Code Red®, Mountain Dew LiveWire®, Mountain Dew Throwback®, Mountain Dew Voltage® and Mountain Dew White Out®.
Auguest 2018
Isner Wins for the Fifth Time at Atlanta, Zeballos Stays Hot in Doubles
FILA sponsored tennis player John Isner continued his impressive 2018 campaign Sunday, defeating Ryan Harrison 5-7, 6-3, 6-4 to capture the BB&T Atlanta Open title. The win marks Isner’s fifth win in his last six attempts in Atlanta, and is his second consecutive win in the final over Harrison.

Isner used a dominant forehand all week to overcome the likes of Alex de Minaur, Mischa Zverev and Matthew Ebden en route to the final. “It’s incredible, and I think I said it last year, I feel like there may come a time where I’m not back in the finals, or I’m not the champion again, but as it stands right now, I’m very happy to be the champ here,” said Isner of his remarkable history at the BB&T Atlanta Open.

Isner is in the midst of his career best season on the ATP World Tour, having secured his first Masters 1000 title earlier in the year at the Miami Open. Isner also made his career first Grand Slam semifinal, two weeks ago at Wimbledon.

FILA sponsored tennis player Horacio Zeballos and partner Julio Peralta continued their dominance on the ATP World Tour doubles ladder Sunday, defeating Oliver Marach and Mate Pavic 6-1, 4-6, 10-1 at the German Open Tennis Championships, presented by Kampmann.

The win in Hamburg is Zeballo’s second in as many weeks (Båstad), and third overall in 2018. “It is amazing," said Zeballos. "I have been watching this tournament since I was a kid. It is a very important tournament and it is such an honor to win this. We are really, really happy."

Zeballos has now accumulated 10 career tour-level doubles championships, six of which have come with Peralta. Zeballos is currently ranked No. 31 in the men’s doubles ladder.